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Business Design Centre, London


14 July 2017

Hit after hit


The brand signings just keep on coming for this season’s Bubble London! The latest new entry is UK childrenswear agency Little Icons, who will be joining the SS18 show with four exciting labels…

Pacific rainbow

Pacific Rainbow


Echoing Miami Beach vibes, Pacific Rainbow presents an essential swimwear collection for children aged 2-14 years. Perfect for the beach or the swimming pool, the collection offers a wide colour range and soft, comfortable, fast-drying fabrics. Mix and match styles include boxer and surfer-style shorts for boys and elegant and minimalist monokinis for girls.

Sense Organics


Sense Organics


Organic and fair trade childrenswear label Sense Organics was established in 1996, founded by Kirsten Weihe-Keidel, who has been championing eco cotton production for almost two decades. As a result, Sense Organics’ supply chain is based on long-term partners, all of which are organic and socially certified. The collection for 0-8 years combines soft, durable and fashionable clothing that is responsibly and sustainably manufactured. Highlights include a non-seasonal line of baby essentials that can be ordered throughout the year and a Basics Collections, which includes a premature range.






Donsje offers footwear and clothing for infants and stylish accessories for kids, all produced in its own dedicated, fair trade regulated factory in Indonesia, which employs a workforce of local artisans. Each product is handmade from premium leather and beautifully packaged for added gift-appeal, with the footwear designed to ensure babies’ and toddlers’ feet are well-protected with space to move freely for natural, safe development. New for SS18 is a capsule clothing line including cotton and linen tops, dresses, bloomers and playsuits.


Gro Company


Gro Company


Danish brand GRO offers collections for girls and boys aged newborn to 12 years. Known for its comfortable and contemporary designs, smooth organic cotton, fine woven cord and cashmere, the brand seeks to celebrate the life of children by creating clothes to watch them grow up in: clothing that flatters children in a fashionable yet comfortable way. Available year-round is the Gro Basic Series, a range of baby essentials in Gro Company’s classic prints.



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